Posted by
Denise
• 06.16.08 12:00 pm


Selling products through masturbation is nothing new for American Apparel. But now the company is selling products for masturbation.
magic wand
Selling products through masturbation is nothing new for American Apparel. But now the company is selling products for masturbation.

I have to say that I’m pleased as punch about the fact that American Apparel is selling the Hitachi Magic Wand. Dov Charney has been jerking off all over models, employees, reporters and any other woman he’s encountered for years, but I’m glad to see that his fair trade practices have taken on a new meaning in that he’s kinda reciprocating now. I think it’s great that AA decided to sell a sex toy based on the way it works rather than the way it looks. Let’s face it, the Magic Wand is serious. It’s not pink, it’s not shaped like a cute animal, it doesn’t have glitter, etc. But it Gets. The. Job. Done. Like every fucking time. (Or every time fucking, depending on how you use it.) I’m glad that they went for practicality over pretty.

I kind of roll my eyes when guys are like “threatened” by vibrators because they feel inferior to its powers. But frankly, when it comes to the Magic Wand, I don’t really blame them. That vibrator is the fastest, most reliable means to an end. And you know what? I feel inferior when it comes to hand jobs because I know I could never really be as good at it as guys are when they do it themselves. However, I recognize that there are other areas where I’m more successful—like my mouth, my vagina, my butt hole, or in between my tits

It’s fitting that the company is applying the same philosophy to selling sex toys as it does to selling T-shirts: It’s all about the basics. So I guess what I’m saying here is that, much like any other situation that involves the Hitachi Magic Wand, I’m satisfied.


Comments
  1. Red says:

    It’s funny when you see that thing in pornos because it looks so unsexy and utilitarian. They use black ones to try to make it look sexier.

  2. louise says:

    Denise, I totally agree with you on this. You cannot not get off with the wand. Kudos for AA for acknowledging the ladies and their needs. I always thought their ads were great, many times a hot male torso is being exploited too. Dov is kinda skeevy but at least he keeps it interesting!

  3. Convoy! says:

    You know, it does look like it was made by Oral-B’s karaoke division.

  4. yourmother's best friend says:

    http://youtube.com/watch?v=SRUTpVaKd4c Girls nerding out over their vibrators is about as weird as guys nerding out about their favorite pornstars

  5. sweet says:

    been looking for ages. no sex shops have them – cant wait to pick mine up

  6. […] Word on the streets of New York City is that American Apparel has made the jump from sexually explicit advertising to actually selling sex toys. Now lets think for a second; if you were AA would you sell some neon jelly rabbit? Or  a silver bullet to match those shiny leggings? […]

  7. Furlong says:

    this product works for boys too!!

    me and my ex had one of these and we could both use it at the same time to get off.

    also she had her first femjaculation with this product

  8. […] Apparel is now selling the Hitachi Magic Wand (aka, the most practical invention since toilet paper or call waiting). I […]

  9. Dimmesdale says:

    I have a sneaking suspicion that conservatives are already trying to get rid of the American Apparel outlet in my town because it’s way too liberal and it’s corrupting the youth etc. Now that they’re selling dildos, the Nancy Reagans and Ann Coulters of America are going to get their board member husbands to elbow city councils and huff and snort Charney’s sex circus from the putting green to a dinky card table information booth at the strip club on the edge of town. Where do subversive retailers go to die? Tijuana? The next Williamsburg? Although, maybe if enough of their daughters “discover their sexuality,” then their eating red meat three times a day asses will all have premature heart attacks and their golf-playing Bob Hope Pat Summerall outspoken christian asses will be too dead to stop this new orgy of carnal desire.

  10. H says:

    Oh great. If the vibrators are in the stock room for legit reasons, won’t it just make it tougher for the employees he’s going to assault with them to sue him?

  11. […] “Selling products through masturbation is nothing new for American Apparel. But now the company is selling products for masturbation.” Quelle […]

  12. honestpower says:

    This is just another inevitable step in the unstoppable movement of kinkiness from creepy middle-aged swingers to sexy, prematurely jaded young people.

    http://honestpower.wordpress.com/2008/06/09/jaded-twenty-somethings/

  13. […] here to stock at is stores. But rather than release a track jacket in a new color, he opted to begin selling the Hitachi Magic Wand (also available online!). As most Sex and the City viewers will note, […]

  14. Hi there…Man i just love your blog, keep the cool posts about nnial 2007 – salvatore iaconesi – del.icio.us poetry comin..holy Wednesday .

  15. […] If you’re concerned about sexual harassment at American Apparel, the last thing you want to get pervy CEO Dov Charney near is a device created specifically for genital stimulation. And yet, that’s exactly what’s happening: AA is selling the Hitachi Magic Wand vibrator. […]

  16. onceler says:

    wow, you sound awesome! that is all.

  17. […] here’s the wonderful new product now being carried in American Apparel […]

  18. I'm the one..... says:

    Actually, it was me that decided to sell the Magic Wand. I don’t even know if Dov knows yet that we are selling it on our website. It’s a great classic, that is also sold at places such as Amazon.com, Drugstore.com, medical supply websites, even Taafee Photo sells them.

    However one chooses to use it, is up to them.

  19. paperade says:

    is this a sweatshop-free dildo?
    i doubt Hitachi shares AA’s vision. or do they?

  20. […] Update #2: Young person’s apparel merchant sells Hitachi Magic Wand “Ultimate” vibrator. (Hint: it’s not for sore muscles.) Possibly related posts: (automatically generated)A Healing […]

  21. […] American Apparel now selling a vibrator Selling products through masturbation is nothing new for American Apparel. But now the company is selling products for masturbation. (tags: marketing business) […]

  22. Anonymous says:

    I have yet to understand why AA is cool. Sure the clothes are sweatshop free but the quality is crap. C.R.A.P. No one can deny this. And Dov is a fucking pervert with countless sexual harrassment suits against him. Ethical? Come one guys. Just cause something looks cool doesn’t make it cool.

  23. Dimmesdale says:

    I just liked the part where she started talking about her butt hole.

  24. dorkus says:

    yeah, me too. More on your butthole, please, Denise

  25. […] Over stimulation: What most guys don’t get is that most girls don’t even finger themselves when they masturbate. (And if they do that in front of you, it’s just for show.) For instance, I don’t know a single girl who plays with herself using a dildo. They use vibrators, and don’t bother much with penetration. Because clits have like a bajillion nerve endings, too much direct stimulation is a bad thing—like looking directly at the sun. For instance, I don’t even take my panties off when I use my Magic Wand. […]

  26. […] is nothing new for American Apparel. But now the company is selling products for masturbation.http://streetbonersandtvcarnage.com/blog/american-apparel-now-selling-the-hitachi-magic-wand-the-cad…Orgasmic Spells With The Hitachi Magic WandJan 2, 2006 … It??s called the hitachi magic Wand, and […]

  27. masturb says:

    […] […]

  28. Aichi says:

    Hitachi is excellent like a japanese samurai sword!
    Power and Strength is supreme like high-grade steel!

  29. The Hitachi is not only the basics when it comes to vibrators, it’s classic!

  30. can we make blogroll

  31. Hello my friend, your page is really filled with good stories, but what the aspx at the end of each page represents? I only know html and xml. Is aspx critical?

  32. […] men (and women) who enjoy, I suppose, leggings and o-faces. So maybe we can consider it parity that American Apparel is now selling vibrators on its Web […]

  33. its great as your other articles : D, regards for putting up.

  34. […] Over stimulation: What most guys don’t get is that most girls don’t even finger themselves when they masturbate. (And if they do that in front of you, it’s just for show.) For instance, I don’t know a single girl who plays with herself using a dildo. They use vibrators, and don’t bother much with penetration. Because clits have like a bajillion nerve endings, too much direct stimulation is a bad thing—like looking directly at the sun. For instance, I don’t even take my panties off when I use my Magic Wand. […]

  35. […] Caveat emperor: Charney sells the vibrator for $50, which is $10 more than Amazon charges. Presumably, the markup is due to the fact that American Apparel’s customers prefer the risque brand affiliation, and not because Charney is giving each vibrator a personal test-run before putting it on the open market. [Via Street Boners and TV Carnage] […]

  36. Don’t buy the Hitachi magic wand from Amazon, most of them are fake!!

  37. Very interesting

  38. B Swish says:

    I’m guessing they are being visited more often regarding the Magic Wands Vibrator as they are curious why in the world an American Apparel is now selling a sex toy – a vibrator in particular.

  39. sextoytoy says:

    Thanks for the excellent evaluation. I never had the opportunity the use the ‘old’ Hitachi miracle magic wand (I only found this item in 2014). Is there a significant distinction between the new Magic Wand unique and the old Hitachi miracle wand? I know the engine and electronic devices are different but for the better or worse? Let me know what you think, thank you


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