At 2 minutes in, shit got real.
If Internet provocateurs were a mafia, getting Gawkered would be our version of getting Made. You can blow it off in typical hipster fashion, but the fact is that nothing unleashes a firehose of props, pageviews, and opportunity like an ounce of coverage from Nick Denton’s 800-pound nutsack.
Disagree? Over it? Cool, go write a rebuttal on your blogspot page that no one’s ever heard of.
Today though, The Black Beatles are celebrating the fifth such milestone for one of our own, Dr. Nate Hill, the creator of White Power Milk and Race Warriors Dot Com, to the canon of viral mindfuckery.
“The White Ambassador” is Dr. Hill’s real-time performance piece that will be playing for MONTHS up in Harlem: as you can see, it begins with him marching through the neighborhood in whiteface while raging against the racist, anti-white sentiments that black people tweet on a daily basis.
How does he know what Black People tweet? Easy: The tweets are all from @whitesmellbot, an ingenious racist fishing net which re-tweets every Tweet in existence when they contain words “white” and “smell.”
It’ll be easy for you to blow this off as meaningless bullshit, but look down in the comments and you’ll see that other six-packed athletic geniuses have already beat you to it.
The truth is though, that this is a work of anti-PC activism, an IRL Blognigger that is daring to literally go ask The Black Community why they never look at their own racism.
(The shared sensibility between this and BN is no accident—Mafia don Ty Hardaway performed core-concept architecture on both projects.)
While the video above was only from The White Ambassador’s very first performance, it’s worth critiquing early; our intention here should be to influence the project’s direction as Nate hones it over the coming months:
1. An ingenious concept
2. Execution took massive, grapefruit-sized balls
3. Never ONCE in the conversation with “The Black Guy” did Nate slip into ghetto-speak / ebonics in order to win approval from his adversary. Shit got emotional and he might have shaved a hard R or T somewhere JUST a hair—but no, he stood strong and kept it REAL, sounding like Bryant Gumbel’s white grandfather.
1. When “The Black Guy” said, “Why don’t you represent racism against BLACKS?,” I’d have loved it if Nate had said, “because all of pop culture has been doing that for 40 years!”
2. When “The Black Guy” said, “You’re on the wrong team!,” I’d have loved it if Nate had said “You see, this is the problem.”
3. Nate did much better than Ty or I could have done, BUT it was disappointing to witness his uber flip-flop: When the going got hot, Nate backed off and pretended that the project’s intention was ultimately to get white people to listen—that his focus on anti-white sentiment was merely a Trojan horse by which to ultimately fight for “The Black Guy’s” message. It was disingenuous, and it was a cop-out.
Dr. Hill: please continue to film every second of this project. Edit it, pursue it, and don’t take no for an answer. If the story arch starts to unfold like I think it will, you’ve got Sundance Material on your hands.
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